Are you ready to experience the game-changing impact of AI-Powered What-If Analysis?

What-if Analysis

Forecasting is rarely straightforward. Demand, for instance, is subject to fluctuations such as unforeseen events, seasonality, and outliers, which can make it difficult to identify clear patterns. So, what if you could explore different scenarios, assess the impact of changes, and experiment with alternative strategies?

That’s where AI-powered what-if analysis comes in.


What-if analysis is a useful tool for simulating different situations and understanding their possible effects on not only demand forecasts but also supply chain operations, sales strategies, and marketing campaigns.

The power of the what-if analyzer lies in the fact that a user can adjust key variables, such as:

  • Financial Variables: pricing, fees, and taxes
  • Market Variables: market demand and market growth
  • Marketing Variables: marketing budget and advertising spend
  • Economic Variables: interest rates and inflation
  • Operational Variables: workforce size and product mix
  • Production and Supply Chain Variables: production capacity, lead times, and inventory levels
What-if analysis is a useful tool for simulating different situations and understanding their possible effects on not only demand forecasts but also supply chain operations, sales strategies, and marketing campaigns.

By adjusting these variables, a user can create and test various scenarios and assess the potential impacts of different decisions or external factors on the business. This flexibility empowers individuals like business and financial analysts, marketers, and other supply chain professionals to adapt quickly to market changes, make informed decisions, and explore the potential outcomes when variables within their control and outside of their control are shifted and adjusted.

AI-powered what-if analysis goes beyond simply exploring different scenarios. It uses AI to analyze and extract valuable insights from these scenarios, giving businesses a significant advantage. In the past decade, only companies with deep expertise in data science have had access to technology like AI-powered what-if analysis. But now, Sway AI has made this powerful tool available to a wider audience of users, including data analysts and business users. By harnessing the power of Sway AI’s scenario analysis, companies can proactively shape their strategies, respond to market dynamics, and ultimately drive success in the competitive business landscape.